Pierpaolo Cortellini
  Didier Dietschi
  Ken Hovden
  Fouad Khoury
  Charles Khoury
  Heike Kraemer
  Robert Lamb
  Pascal Magne
  Snjezana Pohl
  Sadao Sato
  Luis H. Schlichting
  Dennis Tarnow
  John West
  Jordan West
  Giovanni Zucchelli
  Otto Zuhr

Part I: The Digital Smile Design Concept and How to Simplify Dental Photography Protocol

January 26 - 29, 2013
Only 1 Seat Left!

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Call (650) 578-9495 or Email Us
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Christian Coachman,
D.D.S., C.D.T.

Curriculum Vitae
Reasons to join this course: 

This lecture, live patient and hands-on course is an unique opportunity to follow the concepts of Christian Coachman to predictably achieve optimal individual esthetics. Emphasis will be given to the utilization of digital tools to enhance and facilitate the interdisciplinary teamwork and communication with the patient.


Modern techniques and materials are useless, if the final outcome doesn’t achieve the esthetic desires of our patients. The proposed protocols will improve the communication and the predictability of esthetic rehabilitations, from simple to complex cases, combining veneers, crowns and implants.


The key concepts:

    Design a smile that fits the patient’s functional, esthetic and emotional needs

    Improve team communication and create a real interdisciplinary treatment plan

    Utilize visual communication to determine patient’s expectations and increase their motivation

    Quality digital photography - an easy way with simple equipment and standardized protocols


Learn, explore, and take out of this course:

    The Digital Smile Design (DSD) technique – plan the smile design on the computer

    Digital tools to improve the dentist/technician and dentist/patient communication

    Video documentation for facial esthetic analysis and patient/team communication

    Simplified digital photo protocol –  easy and effective – for daily esthetic dentistry

    Slide presentation for treatment planning, interdisciplinary and patient communication

    The power of visual communication for increased case acceptance

    The role of mock-ups and wax-ups to improve the smile design process

    How to transfer the digital smile design to the working model

    How to guide the diagnostic wax-up with the digital design

    How to perform the mock-up - the test drive of the smile design and a key planning and marketing tool

    Live patient demonstration for guided diagnostic wax-up and effective and easy mock-up

    Use your photography to effectively communicate with your dental technician and other members of your interdisciplinary team

    Use your photographs to motivate your patients


This course is designed for dentists and dental technicians. The participants will bring their lap tops for the DSD hands-on with either Keynote-09 on the Mac or PowerPoint-2010 on a PC.


As a participant, you can bring your own photographic equipment. Dr. Coachman will calibrate it and will teach you to take the best advantage of what you have and/or give suggestions for new equipment. The participants will exercise on each other.

Course Package includes:
  • Exciting Course Days
    Small class size, limited to 16 participants only
    One-on-one mentoring and personal interaction with this world renowned instructor
    Networking with like-minded professionals from around the world

    Bring your own cases - discuss cases, techniques, and issues relevant to your practice
    "Pure" Teaching - all honorariums are paid by IDEA
  • Advanced Course Materials
    State-of-the-art facility, instruments, equipment, course supplies, hand-outs
  • Transportation
    Transportation between the San Francisco International Airport (SFO) and IDEA's partner hotel, and between the partner hotel and IDEA
  • Hotel
    Room accommodations at the partner hotel, beginning the night prior to your course, and ending the morning after the course. An additional guest can stay for free with you in the hotel.
  • Meals
    IDEA’s Chef serves daily breakfast, lunch and snacks, freshly prepared onsite. You will also enjoy a "Welcome" Reception and "Networking" Dinner on the first evening and a "Celebration" Dinner after the Graduation Ceremony on the last evening of the course.

All Inclusive
Course Package:

$ 7,480  "No Hotel" Option
$ 7,980  "Hotel" Option

CE Credits